Client:

OAK Labs – Rebirth Protein

Project:

Branding + Packaging Design + Marketing Campaign

Problem:

OAK Labs came to us with a vision: to launch a new protein brand called Rebirth. The challenge was to build the identity from scratch and stand out in a saturated fitness market, while conveying trust, innovation, and a healthy lifestyle.

Solution:

Black Market developed the brand from the ground up:

  • Complete visual identity and logo design

  • Packaging design (protein bag and supporting materials)

  • Concept and production of the launch campaign on social media

  • Creation of digital content aligned with the new identity

Result:

The launch of Rebirth Protein was backed by a bold identity, professional packaging, and a digital campaign that made an immediate impact. OAK Labs successfully positioned itself in the fitness market with a fresh, trustworthy, and competitive brand.